With their popularity in China, it seems like a green light for promotions in China.
YG Entertainment is in full force to officially begin promotions in China. They have also held hands with Samsung and has begun hallyu marketing. They have also opened their official channel on China’s biggest video website Youku.
They have opened their ‘YG FAMILY CHANNEL’ and will begin putting out content for China fans.
They plan on uploading MV’s, behind the scenes footage as well as documentaries on YG artists.
On the other hand, 2NE1’s new song has also been chosen as the ‘Song of the Summer’ by MTV IGGY.